This Privacy Policy explains how Infinite Beats processes personal information in accordance with the Protection of Personal Information Act, 2013 (POPIA). It applies to visitors, registered artists, administrators, and any other users who interact with the Infinite Beats website and services.

Effective date: 2026-06-02

Infinite Beats is the responsible party for personal information processed through this website and related services.

Contact: info@infinitebeats.co.za

Depending on the service you use, we may collect and process:

• Name and/or stage name (artist name)
• Email address and contact details
• IP address and basic device/browser information (for security and fraud prevention)
• Banking details (for royalty payouts where applicable)
• Royalty and payment information (including statements, payout history, and deductions received from partners)
• Identity verification data (where required for fraud prevention, account protection, or payout verification)
• Account login and security data (password hashes, login events, acceptance records)
• Content and metadata you submit (tracks, cover art, release details, collaborators)

We process personal information for the following purposes:

• To create and manage user and artist accounts
• To provide distribution label services (where applicable), including release support and administration
• To process royalties and payouts, and to keep accurate financial records
• To communicate with you about your account, releases, and service updates
• To prevent fraud, artificial streaming, abuse, and unauthorised access
• To comply with legal obligations and enforce our terms and policies
• To maintain and secure our systems, logs, and operational records

We process personal information on one or more lawful grounds, including:

• Consent (where required)
• Performance of a contract (providing the services you request)
• Compliance with legal obligations
• Legitimate interests (such as security, fraud prevention, and service improvement) where permitted by law

We may share personal information with trusted operators and partners only where necessary to provide services, such as distribution partners, payment service providers, hosting providers, email providers, and security/fraud prevention services. Operators must process personal information only on our instructions and must implement appropriate security safeguards.

Some service providers and distribution partners may process information outside South Africa. Where cross-border transfers occur, we take reasonable steps to ensure appropriate protection consistent with POPIA.

We implement reasonable technical and organisational measures to protect personal information, including:

• Access controls and authentication
• Password hashing and account security checks
• Activity logging for security and auditing
• Least-privilege access for operators and administrators

No system is perfectly secure, but we work continuously to reduce risk and respond to suspected compromises.

We retain personal information only for as long as necessary for the purposes described in this policy, including operational needs, legal compliance, accounting requirements, and dispute resolution. Where information is no longer required, we will take reasonable steps to delete or de-identify it.

Subject to POPIA and other applicable laws, you may request:

• Access to personal information we hold about you
• Correction or updating of inaccurate personal information
• Deletion of personal information where lawful and applicable
• Objection to processing in certain circumstances
• Withdrawal of consent where processing is based on consent

To exercise these rights, contact us at info@infinitebeats.co.za.

If you believe your personal information has been processed unlawfully, you may contact us first so we can attempt to resolve the issue. You may also lodge a complaint with the Information Regulator of South Africa.

Information Regulator (South Africa): enquiries@inforegulator.org.za · 010 023 5200 · https://eservices.inforegulator.org.za/contact.aspx

We may update this Privacy Policy from time to time to reflect service changes, legal updates, or operational requirements. The effective date will be updated when changes are published.